Rachael Macklin
Creative – copy and content
About
Experience
Awards
Contact
Content design | TimelyPay
Online campaign | Symbio | Feel Better February
Product copy | Mac's soft drinks
Video | Comvita Manuka honey
Website | Welcome to BNZ
Brand positioning & Tone | Ecology + Co
Social posts | NZ Blood
Social videos | BNZ Advantage
Online video | Air NZ | Sustainability stories
Interactive innovation | BNZ | EmotionScan
Product innovation | NZBCF | Breast Cream
Interactive innovation | Mountain Dew | Beyond the Wall
Content design, B2B videos | NZMP | Dairy expertise
Design thinking, rapid prototyping | PaySwap App Concept
Social innovation | Shortland Street | Summer Fling
Strategy, TVC, Online video | Anmum | You've got this.
Online video B2B | Fonterra | Dairy for Life
Content strategy | MyBallance App Launch
Experience installation | Visa | Early Encounters
Online PR stunt | Nokia Lumia | #Coptercam
Social PR stunt | Burger King | The King's Gift
Big data innovation | Countdown | What's in my trolley?
Short film | No Strings Attached
Short film | Mrs Mafua's Hat
Integrated campaign | BNZ | Rain cloud